Hustle Fund successfully migrated from MailChimp to HubSpot, streamlined its marketing efforts, and accelerated growth with fractional CMO.
Company Overview
Hustle Fund is a seed fund that seeks to invest in early-stage startups in the software, B2B, fintech, and digital health sectors.
Industry
Venture Capital and Private Equity
Headquartered
San Carlos, California
Situation.
- HubSpot Setup: They needed assistance with their HubSpot instance set-up.
- Mailchimp to HubSpot Migration: They were looking to migrate all data and information from Mailchimp to HubSpot. This includes migrating all email lists, contacts, and email templates.
- Nurture Migration from Mailchimp to HubSpot: They also needed to migrate all the automated email nurturing workflows from Mailchimp to HubSpot.
Action.
- We assisted them with the complete HubSpot setup from scratch.
- We accomplished the seamless migration of all contacts by replicating the number of lists present in Mailchimp. Subsequently, we transferred the entire dataset to HubSpot, ensuring a successful transition.
- There were approximately 48 tags. We updated these tags to the respective contacts and uploaded them on HubSpot.
- We created email templates and replicated the same design previously used on Mailchimp.
- We also created a custom workflow to migrate the Nurture from Mailchimp to HubSpot.
Result.
- Flawless HubSpot Setup: Their HubSpot instance is now up and running.
- Successful Mailchimp to HubSpot Migration: All contacts and other data were migrated from Mailchimp to HubSpot.
- Perfect Nurture Migration from Mailchimp to HubSpot: All email nurture workflows were moved from Mailchimp to HubSpot successfully.